30 January 2020 | 3147 views

Revolutionise your customer offering with artificial intelligence

Revolutionise your customer offering with artificial intelligence

Artificial intelligence, or AI, is this new decade’s technology focus. Artificial intelligence is used every day, by nearly every industry and millions of consumers globally which has completely changed the way we work. Every Google search, every counted step on a smartwatch, every voice request made to Siri, all involve artificial intelligence, and that’s just the tip of the iceberg. But how did we get here? 

Thirty years ago, computers changed the way we worked and processed data. Companies started the process of moving from manual methods to more digital ones, laying the foundation for paperless working to come in the future. Offices were suddenly filled with screens and connected to a mainframe in the basement, where two or three IT guys, whose jobs at the time were unknown, would hibernate for five days a week, only surfacing for food and home time. Suddenly, data entry clerks and typists were in demand and every company had an entire team just for each of these roles.

Fast forward to the mid-2000’s, cloud storage and software as a service, or SaaS, became so affordable that locally hosting your own data no longer made sense and software licensing became antiquated. So, companies jumped into the cloud and made “going paperless” a mission of itself.

In the 2010s, we developed social media, websites, content marketing, and an always-online lifestyle. No matter what time of the day you log into your social media, someone is still awake and posting online. The world has gone from an 8 to 5 world, to a 24 hour mad rush. Employers expect emails to be responded immediately, regardless of the day or time. Family and friends stare at your WhatsApp window to see if you’re online to read the very (un)important message they have sent, even when you’ve turned off those annoying blue ticks. Existence today has an innate communication immediacy pressure.

But what does this have to do with your client offering?

“If you do not know where you come from, then you don’t know where you are, and if you don’t know where you are, then you don’t know where you’re going. And if you don’t know where you’re going, you’re probably going wrong.” ? Terry Pratchett

In order to know where you are going, you need to remember where you came from. To appreciate the leaps and bounds of technology, you need to remember where we were 30 years ago, when ‘paperless’ was not a buzz word.

Web chat software helps travel agents to increase sales

Artificial intelligence is the ruler of the 2020s. Most companies who already use live chat on their website are familiar with the headache of having someone online around the clock, or missing a message sent, and possibly a sale, after midnight as no one was online to engage this customer. How many of these customers are falling through the cracks? Do you know if your clients are losing potential revenue due to being offline outside normal working hours? What does your clients’ website activity look like when they are offline? Will your client have a sharper competitive edge by being ‘online’ 24/7?

An artificial intelligence, or AI, chatbot can help in this area. Click4Assistance’s AI chatbot, Artie, is a 24 hour virtual assistant who can offer basic support when your client’s team is asleep. This will massively improve your client’s customer service, while potentially increasing their conversions and in turn, their revenue, strengthening your relationship with them. This will also give them the benefit of being ‘always online,' supporting the lifestyle of many of today’s customers who shop when the traditional business world is normally shut.

Having an AI chatbot on your client’s website means that you improve their view in a customer’s eyes. Artie does not sleep and can chat with an unlimited number of website visitors at a time, instantly engaging every customer online, so no more customers waiting in a queue. An AI chatbot can easily collect basic information from a customer and pass that along to a human agent, speeding the process up for both the customer and the agent. And while their human agents are helping customers with more complex issues, the AI chatbot can assist with basic enquiries that don’t require human intervention, like opening hours, locations, and website navigation. The benefit of this is increased productivity, as your client’s customer service agents will not be bogged down by questions that the AI chatbot can answer, and they will not feel pressured to engage every website visitor as Artie has already done that, thus increasing their quality of work.

If you’re interested in deploying Click4Assistance, the UK’s premier GDPR compliant live chat software solution and best live chat provider, to make your clients more efficient and productive for 2020, give us a call on 08451235871 or send an email theteam@click4assistance.co.uk and one of our team experts will be with you right away.

Popular Blogs

4 Sep 2018

The Ultimate Guide To Live Chat Software

Everything You Need To Know About Live Chat Software Integration And Why You Need It

Read more
23 May 2017

Insurance Firm Jumps into Implementing ‘Chat on your Website’ Software

Being an insurance broker can be difficult when there is a vast amount of competition offering the same products.  Ensuring your communication with your customers is accurate, fast and professional is vital when attracting new and returning customers.

Read more
22 Feb 2018

Securing Your Live Chat Integration to Comply with GDPR

The countdown is ticking away until organisations must be fully compliant with the General Data Protection Regulations (GDPR) that take affect from 25th May 2018.

Read more

Find out more

Live chat dashboard with chat window example

Live chat

Learn how live chat can help empower your organisation.

Find out more
Coni chatbot live chat support Arti AI for live chat business support

Chatbots & AI

Learn how chatbots and AI can help you engage with your audience.

Find out more
integrated omnichannel communications

Omnichannel

Connect with your audience using multiple omnichannels.

Find out more

Discover more

Want to see how live chat can work for your organisation?

See examples of web chat and chatbot implementations for your industry. Be inspired by how other companies in your sector use live chat!

Download web chat and chatbot examples for your industry

Embrace new ways of engaging with your audience!