Health Industry will benefit from Experiences by Click4Assistance

The new enhanced solution includes 6 main communication channels which can be tailored to efficiently work within the healthcare industry.

Live Chat

Click4Assistance has always primarily offered live chat, the new solution has seen the live chat windows modernised and the client interface updated but the main purpose of live chat has not changed.

Health organisations including Cheshire and Wirral Partnership NHS Foundation Trust and MS-UK are using one-one chat box for website software to benefit their online visitors.

CWP NHS 

As part of delivering a health and wellbeing service to young people, empowering them to make informed decisions on healthy lifestyles, CWP is adopting live chat to extend their reach and approachability.

The chats will be conducted by volunteers and take place in the evening, ensuring the service is at a convenient time when visitors will be out of school or college. The live chat is intended to advise young people on matters of sexual, mental and general health, helping them to take responsibility for their own wellbeing.

Find out more about the Foundation Trust’s implementation in our blog CWP NHS Looks to Improve Health and Wellbeing with Chat Integration

MS-UK 

MS-UK had specific requirements when choosing their live chat provider in 2014. They choose Click4Assistance as we are a UK based provider, offer value for money, provide a high standard of customer service and high quality software.

They implemented live chat in order to engage with more people and make finding support easier. Read our blog UK Multiple Sclerosis Charity Handle Enquiries via Chat for more information.

smartContact

SmartContact is customisable contact forms that help your organisation to easily gather visitor details. Call-back, information leaflet requests and booking appointments are just a few options available.

When individuals are looking for health advice, it may be in their free time that they are browsing, if your advisers are unavailable out of hours, visitors can still send their enquiry to the organisation, as the tool is available 24/7. Once the form is completed with the details your establishment requires, these are sent to your allocated email address.

Click2Call

Charities and the NHS offer free healthcare advice; therefore if an individual is to call for some guidance, they shouldn’t be hit with the telephone charges, especially when calling from a mobile. Click2Call allows visitors to request a free phone call, your representatives are notified of their request and upon accepting, the advisors phone will ring and automatically connect over the normal phone network to the visitor as an outgoing call, therefore the visitor will not incur expensive phone bills.

Video Chat

Some individuals may not be able to leave the house or may not be within travelling distance to see a healthcare professional in person, by having video chat available, an initial judgement can be made whether they can address their health issue at home or need urgent attention. Similar to the 101 helpline, this could save time at A & E for the more serious cases.

Meeting Rooms

Organisations hold group sessions for support or to pass on information. To reduce the costs involved advertising and holding the session physically, establishments can use meeting rooms to speak with multiple participants at the same time, this increases the chance of more people joining as it can be more convenient for them to attend digitally than in person.

Promotions

Ensure visitors are up to date with your organisations most recent news or the industry’s latest information by presenting promotions, an image that displays in front of the visitor that automatically redirects them to the associated page when clicked.

Conclusion

Each tool can be used to improve the service healthcare organisations offer visitors online. They can all be optimised on your website or you can choose the most suitable to use individually.

We are excited to be releasing ‘Experiences’ this year. To keep up with the latest information, register your interest by emailing theteam@click4assistance.co.uk. 

Author: Gemma Baker

Gemma is the Marketing Executive for UK live chat software provider, Click4Assistance, with a range of digital knowledge within PPC advertising, SEO practices, email campaigns and social media.