The best social media management hacks: Part Two

In part one, we discovered how planning can help your campaigns, how marketing wizards time travel to remain productive, and how web chat software can improve your customer service. This edition will introduce the power of automation with your social media management, and how Click4Assistance can support your business when it matters most.

Have the robots do all the heavy lifting

Let’s face it, we all enjoy doing less work in a day. Our lives are littered with technologies that make us more efficient, such as automated factory line robots, Roombas to keep the floors clean, automated pet feeders, virtual assistants like Siri and Alexa, social media automated publishing, and pre-programmed workflows that perform tasks under triggered conditions like automated emails following a customer purchase.

Our entire technological world is built more or less for us to work smarter, not harder. So why are so many businesses still manually communicating with their customers? What if your social media direct messages could be automatically replied to, without the intervention of your customer service agents? With the world of social media, immediacy is the gold standard, but not every single business can afford a massive customer service team that will be available to respond to every single incoming social media direct message instantly, so Click4Assistance developed an artificial intelligence helper, to support your customer service team and increase your efficiency and experience while being cost effective.

Imagine your social media direct messages being responded to immediately, regardless of the day or time, 24/7, so your customers are engaged even when your office is shut. This is what Click4Assistance’s Artie and Coni can do for your customer service team. While your human customer service team members are busy or offline, Artie and Coni work hard to keep your customer service online and efficient.

How Artie and Coni work

Through a series of pre-programmed questions and answers, Coni can assist customers in finding what they need or deriving information to pass onto your customer service team. Artie can immediately engage an unlimited number of website visitors and social media messages simultaneously, making him the most productive member of your customer service team. He can assist with navigation, answer basic questions such as opening hours, locations or sales information, and even assist with sales by helping customers find what they are looking for, cross-selling and up-selling. Imagine, all of this is already done for your social media and web chat software, without human intervention until necessary.

Artie and Coni instantly guarantee that your business’s social media and website are online and available 24/7, and do the bulk of the greeting and information gathering for your customer service team, saving lots of time. By instantly responding to your social media direct messages, your customers will trust that someone is always available to speak with them, no matter what their issue is or what day or time it is, and that trust is incredibly valuable to the health and future of your business and your relationship with your customers.

The best web chat software in the UK

Software solutions are abundant in today’s app-focused world, but not all are created equally. While we enjoy a variety to choose from, many solutions are either designed for startups or for enterprise levels, with few hitting that sweet spot for small to medium sized businesses. Click4Assistance works for organisations of any size and industry, from startups to charities and even universities. With no transatlantic data transfers and 256-bit encryption for data in transit, your data is protected by EU data protection regulations, making Click4Assistance the ideal web chat software solution for UK based organisations.

If you’re interested in deploying Click4Assistance, the UK’s premier GDPR compliant live chat software solution, to increase your business’ productivity for 2021, give us a call on 0845 123 5871 or send an email to theteam@click4assistance.co.uk and one of our experts will be with you right away. Not ready to reach out yet? Discover how it works, try a demo, or better yet, try Click4Assistance completely free for 21 days.