How To Integrate a Chatbot Into Your Website

Adding a chatbot to your website is one of the easiest ways of improving your customer service offering. Chatbots have a lot of benefits for businesses, helping to generate and convert leads, provide customer support solutions and gather information for your business.

Chatbots are becoming more and more advanced, providing a range of great solutions for websites that use AI and are consistently improving to go further for businesses. But with such sophisticated technology, you’re probably thinking that integrating a chatbot into a website is a complicated process that requires a lot of technical know-how. At Click4Assistance, we think differently and have made it as easy as possible to add a chatbot to your site.

Take a look at our guide on how to integrate chatbot into your website.

Decide on the right type of chatbot for your website

The first thing you’ll need to decide is what type of chatbot you want for your website. At Click4Assistance, we offer two types of chatbot: Artie, an AI-powered chatbot, and Coni, our smart formbot. Coni is our most cost-effective chatbot and provides a lot of great features for your site.

Your choice of chatbot will depend on the size of your business and the level of support you want to provide through your chatbot. AI chatbots are useful to answer a lot of common customer queries, while formbots can provide simple functionality to help you gather data ready for follow-up communications.

Use a pre-made template and make it your own

A pre-made template is the easiest way to integrate a chatbot into your website. There are multiple types to choose from, including appointment bookings, insurance policy checkers, lead generation, IT support and more. Choose the template that best suits your business needs and make it your own. You can customise it with the details you need, tailor it to match your branding and make it a seamless part of your website.

Design your conversation flow

Click4Assistance’s chatbots work to help your business interact with customers, providing and acquiring information. You can create your own conversation flow to help gather what you need to make it effective. You may need to do some tests to ensure your chatbot form is working effectively for you before you fully launch it on your website.

Activate your chatbot and put it to work

With all the building blocks in place, you can activate your chatbot and put it to work. Once you’ve activated the pre-chat form, it’s a matter of waiting for those customer interactions to take place.

The great thing about chatbots is they can be configured to perform different actions at different times of the day. During the day, your chatbot can hand off to customer service agents ready to provide support, and at night, you can set them to gather contact details ready for a call or email back the next day. Be sure to configure your chatbot correctly to avoid frustrations from customers and your customer service representatives.

Adapt your chatbot as needed

Over time, you may need to adjust your chatbot to cover new functions and to provide additional product and service information. You can adapt your chatbot to add multiple forms and functions to help you meet your business objectives.

Your chatbot will gather valuable performance data to help you analyse how well it’s working for your business. Using this data, you can continue to make improvements to make sure your chatbot is working as it should for you.

Choose Click4Assistance for the right chatbot for your website

At Click4Assitance, we specialise in providing effective communications solutions for businesses of all sizes. Our AI chatbots are able to integrate seamlessly with your website to help you achieve better communications, improved marketing results and provide an enhanced user experience for your customers.

Coni makes a fantastic introduction to the world of chatbots, with some great features to help you meet various objectives. Coni is affordable and easy to add to your website, so why not request a demo to see how your business can benefit. We can help set up your chatbot to have your new feature up and running in no time.

Learn more about Click4Assistance’s full suite of online communication tools and make your business work smarter, not harder.